No fluff. No vanity metrics. No "we increased engagement by 47%." We specialise in conversion rate optimisation and Shopify SEO. Why? Because getting traffic is worthless if it doesn't convert, and conversions are worthless if nobody can find you.
We started after Anvesh spent years working in-house for e-commerce companies, watching them burn money on ads while their websites converted poorly and ranked nowhere in Google.
Most stores have two problems: invisible in Google, and terrible conversion rates.
So we built an agency that fixes both. In the last 12 months alone, we've helped clients increase Google Shopping revenue by 2,356%, organic revenue by 77%, and paid ad conversions by 73.4%. Those aren't projections. That's November 2025 data from real stores.
We only focus on two things: getting you ranked in Google (SEO) and converting that traffic into revenue (CRO). Everything else is noise.
We've worked with 50+ stores. Every single project gets the same treatment: technical SEO audit, Google Shopping optimisation, customer research, A/B testing, and monthly reporting with real revenue numbers. No fluff.
We're not your typical agency. No suits, no corporate jargon, no bullshit. Just a small team of specialists who've all run our own e-commerce stores or worked in-house. We know what it's like to watch ad spend drain your account while conversions stay flat. That's why we only focus on two things: getting you ranked in Google (organic traffic) and turning that traffic into revenue (conversions).
Founder & CRO Strategist
Spent years in-house at e-commerce companies fixing broken conversion funnels and invisible Google rankings. Founded Affilino to help stores fix both problems at once. Has led 50+ SEO and CRO projects with clients seeing Google Shopping revenue increases up to 2,356% and an average 93% conversion rate improvement.
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Ads & CRO Specialist
Former in-house performance marketer who spent years optimising ad campaigns and conversion funnels. Obsessed with testing everything - from ad creative to landing page elements. If it can be measured, it can be improved.
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Account Strategist & Data Analyst
Bridges the gap between data and strategy. Manages client accounts while diving deep into analytics to uncover opportunities. Turns complex data into actionable insights that drive revenue growth.
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Technical SEO Specialist
Technical SEO expert obsessed with site architecture, page speed, and making Google actually understand what your site does. Fixes crawl errors, schema markup, Core Web Vitals, and all the technical stuff that makes or breaks rankings. If your site isn't ranking, he'll find out why.
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UX & Design Lead
Recovering "award-winning" designer who learned that pretty doesn't pay the bills. Now builds interfaces that guide users to convert, not just look at. Every design decision backed by user research and data.
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User Research & Testing Lead
User research specialist who lives in heatmaps, session recordings, and customer interviews. Runs user testing sessions to find exactly where visitors get confused and why they don't convert. Prototypes new designs, tests them with real users, then iterates until conversion rates go up. If your site isn't converting, he'll watch 100 session recordings to figure out why.
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Here's the honest truth: Each Shopify SEO project requires 15-20 hours of technical auditing, product feed optimisation, and schema implementation. Each CRO project needs customer interviews, heatmap analysis, and A/B test setup. That's 40-50 hours of strategic work before we even start making changes.
We physically can't take on more than 3 projects at once while maintaining quality. When you work with us, you're not getting "the junior team" while the founders golf. You're getting all of us working directly on your SEO and conversions, obsessing over your rankings and revenue like it's our own store. That's why we limit capacity. Quality over quantity, every time.
These aren't just words on a wall. They're how we make every decision.
We don't care about what "looks good" or "feels right." We test everything and let the data decide. Your customers vote with their wallets, not their opinions.
We're not paid to "work hard" or "try our best." We're paid to increase your revenue. If something isn't working, we kill it and try something else.
If your pricing is wrong, we'll tell you. If your product positioning is weak, we'll tell you. We'd rather lose a client than lie to make you feel good.
We move fast and ship often. No endless meetings, no approval chains, no "let's circle back next quarter." Every day we wait is money you're leaving on the table.
What worked last year doesn't work today. Markets shift. Customer behaviour evolves. Algorithms change. We stay ahead by constantly learning, adapting our strategies, and evolving with the data. Rigid strategies die. Adaptable ones win.
We're not here to win creative awards or get featured in design galleries. We're here to make you money. If ugly converts better than pretty, we ship ugly.
We only take 3 new projects per month because each one requires 40-50 hours of strategic work. If we're a good fit, you'll get our full team working directly on your rankings and conversions. If we're not (maybe you need faster results or have less than 1,000 monthly visitors), we'll tell you upfront and recommend someone who is.
No sales pitch. No pressure. Just an honest conversation about whether we can help.